It is no secret that e-commerce businesses have been booming, especially in today’s market. Today, it is estimated that more than half of Americans make their purchases online. The result has been the fall and the collapse of old fashion physical stores.
The truth is that no one wants to talk about the e-commerce business failures and struggles. Daniel Smith is helping struggling e-commerce businesses scale. He is assisting entrepreneurs to generate more revenue. Some challenges facing the e-commerce business include stiff competition, product returns and refunds, nurturing customer loyalty, cyber security issues, online identity verification, customer retention, and remaining relevant.
The following are some of the strategies by Daniel Smith that will take your e-com business to the next level.
An amazing brand is not what you tell your customers; it is what your customer tells you. Therefore, you need a good branding strategy for your e-commerce business. It would help if you recognized your target audience. Then, ensure that your brand has a mission statement that is well and clearly defined. Be very honest with your policies.
While creating your brand, provide the best customer service. Keep sharing your brand’s story, have a captivating logo, name, and tagline.
A successful e-commerce business boils down to having a great product, service, positioning, and marketing. Yet, you may not have all the knowledge in all the areas; that is where a mentor comes in.
Daniel Smith runs a mentorship program that gives his students unlimited access to him. He gives them an entire A-Z course for getting started, A case study bringing a product past $50,000 in 30 days, and access to a private students-only Facebook group.
For the period he has mentored, he has helped numerous people scale their brands and hit their financial goals. Some of his students have hit their first $1,000 day. Others $100,000, and one has gone up to $44,000 in a single day.
- Nurture Customer Loyalty By Offering Excellent Customer Service
Excellent customer service can improve your business. It would help if you were polite, responded promptly, and knew your customer’s purchase history. You can also have multiple channels to offer your services, including a live chat on your website, email, SMS, and your phone.
Providing excellent customer service will give you higher sales, a higher level of loyalty and trust, higher client retention, fewer complaints, and better recognition and brand awareness.
Daniel Smith has learned to be great at dealing with people. He understands that the whole world practically revolves around sales, and you must treat people well so that they like you. Being a genuinely kind and thoughtful person will leave a lasting impression on your customers, and they will respect you.
- Write Your E-commerce Goals & Plans Down
Your online store needs a business plan. In doing that, you need to have a deeper understanding of your business, identify resources required to run your business, evaluate what your competitors are doing, and build a roadmap for the future. Writing your plan down will help you clarify your goals.
Writing your goals down will help you get clear on what you want and keep you motivated. It will allow you to celebrate progress and give you time frames to work towards achieving them.
Daniel Smith tries to get better every week and month. He has written his goals on his mirror at home which he wants to achieve in the following weeks. Writing down his goals has made him accountable and gives him the likelihood of achieving those goals.
Once you have written down your goals, you can take little actions you need to do in your e-commerce business that will put you ahead of where you were the previous day. Daniel tracks his results and makes sure he is always headed up in a steady trajectory.
Therefore, if you are willing to come out of your e-commerce struggles, create an amazing brand, write down your goals and plans, find a mentor, and offer excellent customer service.
Published December 16th, 2021